Contact: chengli7@mail.sysu.edu.cn

Research Areas: International Business Management; Corporate Entrepreneurship; Innovation Management

Sun Yat-sen University
Business School
Nov 66, Gongchang Road, Shenzhen, Guangdong, China

EDUCATION

2017.09-2021.06 Nanjing University Management (Doctor)
2014.09-2017.09 Zhongnan University of Economics and Law Management (Master)
2010.09-2014.09 Zhongnan University of Economics and Law Labor Relations (Bachelor)

PUBLICATIONS

Cheng, L., Wang, Y., Zhang, X., & Zhu, D. (2023). Double-edged sword of global demand heterogeneity: How service multinationals capture the benefits and mitigate the costs of managing customer knowledge.Journal of Business Research, under press. https://doi.org/10.1016/j.jbusres.2022.113308.

Zhang, X., Xie, L., Li, J. T., & Cheng, L. “Outside in”: Global demand heterogeneity and dynamic capabilitiesof multinational enterprises. Journal of International Business Studies, 2022, 53(4), 709-722.
Cheng, L., Zhang, X. The orientation and path of value chain reconstruction of traditional industry under“Internet Plus”. Jianghai Academic Journal, 2021, 6: 95-100.
Cheng, L., Zhang, X. Review and prospects of foreign literature on spin-off. Foreign Economies and Management, 2019, 41(8): 140-152.
Cheng L. Intellectual structure and development trends of foreign literatures on spin off: Based on theanalysis of mapping knowledge domains. Science & Technology Progress and Policy, 2019, 36(17): 151-160.

AWARDS AND HONORS

2021 The Best Undergraduate Paper, Nanjing University
2021 Excellent Graduates, Nanjing University
2020 Excellent Reviewers of Nanjing Business Review
2020 National Scholarship, Nanjing University

PROJECTS

2024.01-PRESENT    National Natural Science Foundation of China    project host
Project theme: The mechanism of customer demand characteristics on the organizational flexibility andperformance of service multinationals in the digital context (Grant numbers: 72302247)

2024.07-PRESENT    China Postdoctoral Science Foundation    project host
Project theme: The mechanism of customer demand heterogeneity on the synergetic innovation capability andperformance of multinationals in the artificial intelligence context (Grant numbers: 2024T171086)

2024.01-PRESENT    Key project of National Natural Science Foundation of China    major participant
Project theme: Enterprise strategic management and digital transformation in post-pandemic era (Grantnumbers: 72132005)

2017.01-2019.12    Major projects of the National Social Science Fund of China    major participant
Project theme: Research on major issues concerning the spin-off development of Chinese Enterprises (Grantnumbers: 21&ZD136)

2017.01-2019.12    Major projects of the National Social Science Fund of China    major participant
Project theme: Research on the Path and Model of Traditional Industries’ Innovation and Development Drivenby “Internet +” (Grant numbers: 16ZDA015)
 

AWARDS AND HONORS

2021 The Best Undergraduate Paper, Nanjing University
2021 Excellent Graduates, Nanjing University
2020 Excellent Reviewers of Nanjing Business Review
2020 National Scholarship, Nanjing University